PRINCIPAL DESIGNER

GINA GUTIERREZ

The brainchild behind Gina Rachelle Design is none other than Gina Gutierrez, who is the Founder and Principal Designer. Her life and her business revolve around the idea of utilizing one's potential. Gina hails from Milwaukee, Wisconsin, and she has spent twenty years living in the Bay Area, where she used her love for interior designing and entrepreneurial spirit to launch her design firm in 2012. Since then, she has established herself as an expert in residential homes.

Gina's signature style is a combination of classic design elements infused with modern touches, with great attention given to every detail. Her projects exude vibrancy through her use of colors, textures, metals, shapes, and furnishings, all carefully curated to reflect her clients' styles.

Gina's passion for beauty and design extends far beyond the realm of interior design, permeating into her everyday life. She currently resides in Sebastopol, California, with her spouse and their furry companions. Their shared love for home improvement projects, gardening, and the simple joy of planning their next adventure over a glass of wine reflects Gina's belief in the transformative power of design in creating a beautiful and fulfilling life.

design director

Dan Gutierrez

Dan Gutierrez joins the GRD team all the way from New York City. Before Dan started designing, you could see him share his creativity on the Broadway stage.

What sets Dan apart is his ability to create spaces that go beyond aesthetics. His genuine connection with people inspires them to think outside the box, transforming their homes into places that not only wow but also hold deep personal meaning.

Dan’s aesthetic is modern, fresh, young, and current, with an eclectic twist. His love for color, furniture, art, and travel has inspired Dan to utilize his eye for design and assist his clients in developing the essence of “a place called home.”

PROCUREMENT MANAGER

Ariel Richardson

Ariel is passionate about changing the way you live your life. With 17 years of experience in the design industry, Ariel brings a unique perspective to every project. Known for her meticulous attention to detail and ability to bring ideas to life, she has earned a reputation for delivering exceptional results. Ariel's dedication to excellence and commitment to exceeding client expectations make her a trusted partner for those seeking inspired design solutions.

Ariel has a Bachelor of Science in Interior Design from The Art Institute of CA-San Francisco, a Masters in Interior Architecture from AAU, and CCIDC accreditation.

Storia Manager

Molly Klaproth

Molly Klaproth has a diverse background that weaves through fashion, decor, retail, apothecary, and the arts. Her career has taken her to dynamic locales such as Haight Street in San Francisco, San Diego, Los Angeles, and The Barlow in Sebastopol, CA. Through these experiences, Molly has developed a profound understanding of creative industries and community-centric spaces.

At Storia Home, Molly channels her passion for blending aesthetics with joyful self-expression, showcasing a deep commitment to artistic exploration and design. She continues to make an impact and drive innovation within her fields, embodying a distinctive blend of creativity and community engagement.

DESIGNER

Skirmante McCrady

Skirmante Julia McCrady has been dreaming about designing homes since she was three years old in Lithuania. Although she originally went to school for nursing in Chicago, she continued thinking about interiors. It was when she worked at a rehab facility that she realized she would no longer set her dreams aside for a profession that was so far from her true passion.

Skirmante's journey in interior design didn't stop at her degree from FIDM San Francisco. It was just the beginning of her mission to bring the elegance and sophistication of high-end design to the homes of Sonoma County, making it accessible to all who appreciate beauty.

When Skirmante isn’t designing, she spends time with her husband Mitch, daughter Estella, and their three dogs, Henry, Bailey, and Kelly, at their Windsor, California home. Skirmante’s home is a canvas for her to display and explore her design aesthetic, starting with a neutral modern foundation layered with traditional and vintage details.

Studio Manager

Sophia Davis

Sophia is a creative and organized individual from Lodi, CA. She comes to us after studying Communications and Media Studies here in Sonoma County. She enjoys working with social media and engaging with the Sonoma County community. With a passion for artistic projects and writing, she brings a unique flair to everything she does.

When she's not working, you can find her baking, exploring local hiking trails, or relaxing at the beach. Sophia's blend of creativity, practicality, and a love for life's simple pleasures makes her a unique and well-rounded addition to the team.

Photographer

Max Maloney

Born in San Francisco and raised in the North Bay, Max is the lead photographer for GRD. A product design engineer by trade, Max's critical eye for color and form and his enthusiasm for photography led him to develop a passion for interior photography.

When not designing or shooting, Max can be found cooking, cycling in the Bay Area, or covered in sawdust while working on home-improvement projects.

CORE VALUES

NO. 01

We hold the belief that functionality and aesthetics can harmoniously coexist.

NO. 02

Creating a stunning space requires a harmonious partnership between the client, the designer, and reliable professionals who share a common vision.

NO. 03

Through continuous evolution, our design fosters and encourages innovative thinking to reach new heights of creativity.

NO. 04

Our objective is to maintain the authenticity of historic dwellings while seamlessly integrating contemporary design elements and features.

NO. 05

Our procurement process encompasses a diverse array of furnishings, materials, and decor from various vendors and makers with varying budgets, locations, and stories.